Google Adds Two New Best Practices For Product Markup via @sejournal, @MattGSouthern

Google updates guidance on Product markup, advising ecommerce sites to prioritize HTML implementation and use JavaScript cautiously.

• Google recommends including Product markup in initial HTML for best results.
• JavaScript-generated markup can lead to less frequent and reliable crawls.
• E-commerce sites using JavaScript for product data should ensure servers can handle increased traffic.